JK Masale

OOH

Brief

JK Masale has the distinction of being the first brand in the country to introduce commercial packaging. Given the diverse range of snacks, spices, and other products that the brand offers across various categories, they sought to increase their market visibility by showcasing their offerings on billboards. To achieve this goal, The Sharpener Company was engaged to create hoardings in various cities across Rajasthan and Gujarat.